Farrow & Ball
Preference Red No. 297
Preference Red by Farrow & Ball
Preference Red (No. 297) is a dark clear, saturated color, with an estimated LRV of 9.9. It works well for accent walls, front doors, cabinets and rooms with plenty of light.
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Screen values are approximations from published colors. Always test a physical sample.
Preference Red equivalents from other brands
The closest color from each brand, measured as perceived color difference (CIEDE2000). Below 2 is hard to see, above 5 is clearly different.
Similar Farrow & Ball colors
Colors that go with Preference Red
Preference Red is closest to wine. Accents and furniture colors that pair well with it:
FAQ
What is the LRV of Preference Red?
Estimated from its screen color, Preference Red has an LRV of about 9.9. Farrow & Ball publishes the measured LRV on the official color page and sample chip, which is the number to trust for planning.
Is Preference Red warm or cool?
Preference Red is a clear color rather than a neutral, so its hue matters more than its undertone.
What is the Sherwin-Williams equivalent of Preference Red?
The closest Sherwin-Williams color in our catalog is Show Stopper (SW 7588), with a color difference of 4.7 (CIEDE2000; under 2 is barely visible). Compare physical samples before switching.
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